Public Relations

What We Do?

We keep you one step ahead of the publics’ perception of you and ensure you are always having a two-way communication with your target audiences within and outside of your organization. Where we truly shine is when faced with an unforeseen crisis. We understand how the press and public work; we know what cultural, social and political sensitivities to steer you carefully around and we will help you navigate through any crisis or conflict with confidence.

How We Do It

We begin with extensive investigation into the external and internal public’s perception. We keep our ear to the ground for every rumble with your name and help you proactively manage expectations to keep your image resilient. We take the time to understand your genuine strengths and your weaknesses, known and unknown to you. We also do extensive investigation into the public’s perception. We go beyond just trying to make you look good, we strive for authenticity in your relationships with your publics, while also managing expectations in a way that makes your image resilient through all the ups and downs.

View Our Work

Do You Need Any Of These?

Media Relations

Community Relations & CSR Strategies

Speech Writing

Press & Video News Releases

News Paper Articles

Media Monitoring

Sponsorship Solicitation & Management

Crisis Communications

Image Management

Employee Relations

Public Perception Polls

Client
Feedback

The support from Accela which began before we opened our doors, has significantly added value to our transition allowing our brand to very quickly and solidly achieve a warm place in the hearts of many across the ECCU and St Maarten.

Managing Director

Republic Bank EC Limited

With the formidable task of changing deeply entrenched, negative attitudes towards the Tourism Industry. They delivered a Tourism Awareness Program that was so comprehensive, multi-tiered and effective at a grassroots level.

Director - Saint Lucia Tourism Development Programme

Ministry of Tourism

The Saint Lucia Chamber of Commerce is proud to not only have awarded Accela with several business awards but to avail itself of the agency’s services for its Competitive Linkages Project and our Youth Business Trust initiative.

Executive Director

Saint Lucia Chamber of Commerce Industry & Agriculture

We thank Accela for the conceptualization and execution of the Bank of Saint Lucia Land Loan Campaign which was initially intended to be 3-month campaign from August 2010 but due to its success, was extended to the end of the year.

Senior Manager, Marketing and Corporate Communications

East Caribbean Financial Holding Company

Accela responded quickly with ideas and suggestions, and walked us through the next steps working with us virtually. They guided us through the many evolutions of our name, our logo and our presentation package.

Managing Partner

DNA Business Management Solutions

They started the rebranding process with extensive desk research and stakeholder consultations. However, it was their global competitive analysis that amazed us. By the end of that process, we had a solid grasp of where our country was positioned in the global investment marketplace, and what our USPs were.

Marketing and Communications Manager

Invest Saint Lucia

We are extremely appreciative of Accela’s involvement in our evolution as a financial institution and we recommend them wholeheartedly to any client who wants more than just style but substance to their branding.

Deputy General Manager

Jannou Credit Union

Co Funding provided by the 11th EDF Regional Private Sector Development Programme Direct Support Grants Programme. The views expressed on this website are those of the author(s) and do not reflect those of the Direct Support Programme.